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Online dating is a trend these days. Dating apps allow you to choose a like-minded partner from various available choices. You can text and video chat with your prospective partner online – thanks to technology that has made everything possible! If you are a company looking to venture into the business of dating apps, knowing a few basics can help. This quick guide from EmerX can help.
Types of Dating Apps
Dating apps have evolved significantly and quickly over the years. They now cater to a broader audience base, which defines their types. Let’s look at four of them.
- Location-Based Dating Apps
As the name suggests, these are apps apt for people who don’t prefer distance relationships. Thus, they allow people to find their partners within a particular distance radius. Users can set their radius and find prospective matches within it.
- Marital Status-Based Dating Apps
Marital status is an essential parameter for many people when finding a match. For such people, apps based on an individual’s marital status can help. These apps are designed for the single and divorced. Of course, the latter can also sign up on single dating apps. But for more aligned results, using a dedicated app can help.
- Algorithm-Based Dating Apps
Algorithm-based dating apps match a user’s profile with others on the app based on various similarities. It throws results based on parameters that match. It could be hobbies, likes, dislikes, food preferences, profession, etc. These apps rank profiles based on the profile’s attractiveness and the number of likes.
- Community-Based Dating Apps
Community-based dating apps help you find partners within a particular community. Now, it isn’t only the conventional communities but various newly formed ones like being vegan, pet-loving, globetrotting, etc.
Dating Apps – User Expectations | Features of Dating Apps
Online dating and hookups could be fun. But as a dating app service provider, you also have many expectations (features) you need to fulfill while handling your users. Some essential ones to enrich user experience include the following.
- Security
The initial and most critical expectation is security. Dating apps deal with many personal chats, messages, and information. Thus, users expect the apps to keep their data and conversations secure. Features like multi-factor authentication, security questions, etc., could form part of the security aspect.
- Detailed and Verified Profile
You simply don’t pick anyone on the move and date them. Thus, users expect a detailed profile of the prospect. It includes everything from personal to professional information. In addition, another crucial aspect is verifying profiles! A verified tick on the profile instills a feeling of trust among users. However, as the dating app provider, devising ways to verify a profile remains your responsibility.
- Matched Requests and Profiles
Dating apps must show matching profiles and allow users to search for them. In addition, users also expect to see requests received from matching profiles. It helps increase the conversion rate and generates a sense of trust in the application.
- The Choice to Accept or Decline a Request
While a few profiles may entice, some could be a complete mismatch. Accordingly, users should be allowed to accept or decline a particular request. It will help them keep away from unwanted or mismatched profiles. In addition, they should also be able to block pestering users or those with which they don’t want to connect.
- In-App Video Chatting and Messaging
This is another essential requirement. Texting alone doesn’t help. Once thoughts match, users look forward to graduating to video chatting and looking at people in real time. Users feel convenient using apps with these advanced communication features.
Some other advanced features include facial recognition and verification, undoing likes and dislikes, profile match percentage, and AI-based video chatting.
Looking to develop a dating app? Connect with EmerX. With our unmatched expertise and bankable experience in mobile app Development, we can help you enter the ever-growing world of dating apps. We can integrate various features based on your needs, leading to enhanced user experience and trust! Please write to us at business@emerxservices.com to discuss your requirements in detail.
